For learning and development professionals, trainers, and organizational leaders, a well-positioned book is more than a personal milestone — it’s a powerful tool for credibility, influence, and career advancement. When done strategically, a book can clarify your point of view, elevate your expertise, and position you as a trusted authority inside and outside your organization. In this session, you’ll learn how to turn your professional knowledge into a book that strengthens your leadership presence and expands your impact.

Presented by Marie Incontrera, CEO of Bestseller in a Weekend® — the legacy publishing program that has helped 1,500+ professionals write and launch bestselling books — this webinar explores how training and talent leaders use books to establish thought leadership, open new professional opportunities, and future-proof their careers. Attendees will leave with a practical framework for writing a book that aligns with their expertise, values, and long-term professional goals, without needing a sabbatical, prior publishing experience, or a traditional book deal.

Marie Incontrera is a serial entrepreneur, business strategist, and creative powerhouse who helps thought leaders, creatives, and founders turn their expertise into visibility, revenue, and legacy.

She is the Founder and CEO of Incontrera Consulting LLC and the Growth Speak Agency, a visibility consultancy that combines brand strategy, PR, speaker placements, digital marketing, and executive thought leadership to help clients scale their presence and profits. Marie has worked with global executives at companies like Salesforce, Meta, IBM, Aura Intelligence, and Further; bestselling authors; Broadway shows; TEDx speakers; and top-performing entrepreneurs of businesses of all sizes to build their online visibility, land them on stages like SXSW, Alibaba CoCreate, Climate Week, TEDx, and get them placements in media outlets such as Harvard Business Review, Forbes, and CNBC.

Marie is the new CEO of Bestseller in a Weekend®, a book accelerator designed to help entrepreneurs and thought leaders write the first draft of their book in a single weekend. Through this venture, she empowers emerging authors to craft powerful nonfiction books that fuel business growth, visibility, and thought leadership.

Marie is known for her unique ability to scale ideas into ecosystems—and to turn intellectual property into impact and income. She leads with vision, integrity, and a deep understanding of both creative entrepreneurship and executive execution.