Gary Baker is a senior executive known for leading high-performing teams and strengthening organizational culture in large, complex environments. Throughout his executive leadership roles at USAA and Nationwide, Gary has exceeded performance targets while being a consistent top performer in areas such as engagement, talent development, service excellence, and organizational effectiveness.

His results reflect what Shawn Achor’s research has long demonstrated: when the principles of positive psychology are applied inside organizations — helping people experience greater meaning, connection, and intrinsic motivation in their work — measurable improvements in performance naturally follow.

Gary’s leadership approach integrates these principles into everyday operations, creating environments where people feel supported, energized, and committed to doing their best work. His experience shows that culture is not an abstract concept but a practical, scalable driver of sustained business success.

At WorldatWork, Gary will share insights from years of applying positive psychology across diverse teams — and how fostering intrinsically rewarding work ultimately leads to the extrinsic outcomes organizations aim to achieve.